October 10, 2018 Read More →

Disney moving closer to meeting green energy goals

The New York Times:

Even the visionary Walt Disney probably could not have imagined this one.

The Walt Disney Company is just months away from generating enough renewable solar energy to fully power two of its four parks at the Walt Disney World Resort in central Florida. Before the end of 2018, Disney will flip the switch on a sprawling 50-megawatt solar power facility composed of more than a half-million solar panels, just outside Disney’s Animal Kingdom. The move is aimed, in part, at helping Disney achieve its larger plan to reduce its net greenhouse gas emissions 50 percent worldwide by 2020, compared to 2012.

The soon-to-open Disney World solar facility, spread along a 270-acre designated renewable energy area, will produce enough energy to supply 10,000 homes annually and will reduce greenhouse gas emissions by more than 57,000 tons per year, according to Disney’s estimates. That is the annual equivalent of removing roughly 9,300 automobiles from the roads, the company says.

The energy will not actually go to Disney’s theme parks, but rather into the local power grid. Nonetheless, with one eye on its global reputation and another on its customers’ increasing focus on sustainability, Disney is emerging as a renewable energy force.

Disney’s move toward cleaner energy comes when brand image for global giants goes far beyond, say, merely a ride on Space Mountain — particularly among free-spending but environmentally sensitive millennials. Indeed, some 79 percent of consumers say they seek out products that are socially or environmentally responsible, according to a 2017 study by Cone Communications.

More: The Magic Kingdom is going green

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